I always find it amazing. When the sun shines we always get a torrent of e-mails and phone calls asking for a quotation for an Ice Sculpture or Vodka Luge; not for tomorrow or this week - but for Christmas!
Christmas Vodka Luge ordering has started in earnest. We confirmed quite a few bookings some weeks ago when the sun shone (remember those rare few days?) for the prime dates in December, but things are hotting-up right now, and it's only July.