Many organizers of Charity Balls or fund raising events tend to reply solely on the income from ticket sales to fund the actual event or function. As a result some events make money (high face-value ticket prices) or lose money (not charging enough).
WHY not turn that situation around and NOT rely on ticket sales to make money?
Let's make the Vodka Luge a big 'pull', a huge 'fascination' an 'intriguing' lure and of course, something that people will want to take part in!
A Vodka Luge is not everbody's cup of tea - but those that do drink alcohol will certainly want to participate in this fund raising novelty.
This is how we are going to making some money for you:
SUMMARY
Sponsored Banners
Leaflet displays
Vodka Luge Raffle
Fun Competition
Vodka Donations
Having-a-go ticket
Auction (specific)
Followed by:
Expenditure and Income summary
Here are some suggested steps:
STEP ONE
Get LOCAL companies involved.
OBJECTIVE: Find 4 companies wanting to display their company banner, poster or hoarding (reasonable size) at your Ball or function for £25.00 each.
This may mean physically visiting, e-mail writing or sending a letter to your local shops, businesses and influential organizations in your town/area. If your cause is 'good enough' they will want to be involved. £25.00 is not a great deal (not like asking £100 or more!) for great advertising and exposure.
Income generated: £100.00
In return for their money:
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Place their banner in the entrance hall, just out side the venue for peole to see as they walk in to the building or placed around the venue itself. Visible without being obtrusive or overly blatant (like at a football match!)
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On a piece of A4 white card/paper, type the name of this sponsor (and the others) along with a brief description of what they do, offer or sell (if it is not obvious). Place this on a 'table stand' next to the Vodka Luge. This simply promotes or re-emphasizes the company's message.
This does not actually cost you anything - but will mean the world to the company. Add their logo if you able.
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Give them a mention in the Ball / Party programme.
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Give the company (or company boss) a verbal thanking during the speeches. A brief description of what they do or offer never goes a miss! |
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STEP TWO
OBJECTIVE: Find 5 (or more) companies wanting to display their company literature and business cards at your Ball or function for £10.00 each. They may wish also to donate 'free samples' for your guests to take home.
Income generated: £50.00
In return for their money:
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Designate one or two tables in reasonably prominent places to lay out the companies literature, pamphlets, business cards and so forth. The idea is to generate goodwill, visibility for them and something of interest for your guests.
This idea costs you nothing - but can lead to business for the compan y advertising' or being a sponsor.
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Give them a mention in the Ball / Party programme as a 'secondary-level' sponsor.
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Give the company a quick verbal thanking during the speeches. A brief description of what they do or offer never goes a miss (but not as long as a £25.00 sponsor!) |
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STEP THREE
OBJECTIVE: Create a raffle for the Vodka Luge - separate from your main raffle (assuming you are having one of course). The difference between THIS raffle and your main one being; your tickets will go on sale as soon as your Ball/function is publicized and are NOT sold during the Ball.
Sell tickets for £2.00 each (this is after all to raise money for a good cause is it not!)
Organize an army of helpers. The more people selling raffle tickets, the more money you'll raise and the less each person has to sell!
Tickets: Aim to sell at least 200 tickets.
Prizes: When you are visiting companies asking for them to be either a Banner Sponsor or a Leaflet/brochure sponsor, ASK them to donate a prize.
The bigger the prize, the more people will want to win.
In return for their RAFFLE money (£2.00 a raffle ticket):
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Chance to win a BIG prize - tickets are not sold on the night - just in advance.
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a FREE Vodka shot - on the night (or a half price one - it depends on how generous you want to be!)
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One FREE Main Raffle ticket (the one that is sold ONLY on the night) for the door prize when they purchase a door prize raffle ticket - Buy One Get One Free scenario ! |
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Income generated: £400.00
Go to STEP FOUR
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